
Why Cowboys Agree on Contract Decision with Dak Prescott.
The Dallas Cowboys’ decision to extend Dak Prescott’s contract has been a highly debated topic since his rookie season in 2016. Prescott’s performance, leadership qualities, and value to the franchise have continually evolved, making his contract status a key point of conversation for the team’s future. In this article, we will explore why the Cowboys made the decision to reach an agreement with Dak Prescott on his contract.
1. Prescott’s Leadership and Consistency
From the moment Dak Prescott stepped onto the field as the starting quarterback for the Cowboys in 2016, he quickly earned the trust and admiration of coaches, teammates, and fans alike. His calm demeanor under pressure, his ability to lead in high-stress situations, and his never-quit attitude made him an invaluable part of the team. Prescott helped lead the Cowboys to a 13-3 record in his rookie year and has been the team’s starting quarterback ever since.
While there has been criticism of Prescott at various points throughout his career, his leadership is undisputed. He has consistently kept the team competitive, guiding them through both highs and lows. The Cowboys’ front office understood that they needed a quarterback who could be a steady presence on and off the field, someone who could handle the pressures that come with being the face of America’s Team. Prescott’s leadership in both wins and losses makes him an essential piece of the puzzle for a franchise that values tradition and consistency.
2. The Financial Realities of the Quarterback Market
One of the biggest reasons the Cowboys decided to extend Prescott’s contract was the growing financial landscape of the NFL quarterback market. The price tag for top-tier quarterbacks has skyrocketed in recent years, with players like Patrick Mahomes, Deshaun Watson, and Josh Allen signing lucrative deals that reset the market. The Cowboys understood that if they wanted to remain competitive and secure a franchise quarterback for the foreseeable future, they would need to act quickly before Prescott’s price tag escalated further.
Prescott, being one of the top quarterbacks in the NFC, had the leverage to command a massive contract. As other quarterbacks were securing record-breaking deals, Prescott’s representatives made it clear that he too deserved a contract that reflected his value. The Cowboys knew that if they didn’t meet Prescott’s demands, they could risk losing him in free agency or facing a prolonged contract dispute that could affect team chemistry.
3. Dak’s Injury and Recovery Process
In 2020, Dak Prescott suffered a devastating ankle injury that ended his season prematurely. The injury raised questions about his long-term viability as a franchise quarterback. However, Prescott’s recovery process was swift and impressive. He returned to the field in 2021, showing that he was not only healthy but also capable of playing at a high level.
The Cowboys were cautious initially about committing long-term to Prescott given the severity of his injury. However, his ability to come back and play at a high level in 2021 played a significant role in the team’s decision to sign him to an extension. Dak’s resilience and commitment to his recovery showed the Cowboys’ front office that he was not just a short-term solution but a long-term asset. With Prescott’s health no longer a concern, the Cowboys felt confident in his ability to lead the team for years to come.
4. Dallas’ Desire to Build Around Prescott
The Cowboys’ front office has been keen on building a team around Prescott for years, focusing on bolstering the offensive line, bringing in top-tier wide receivers, and adding a solid running game. Prescott’s ability to adapt to different offensive schemes and still produce was another factor that led the Cowboys to extend his contract. They understand that he is not only a talented quarterback but also someone who can elevate the play of others.
The Cowboys have built an offense that revolves around Prescott’s skill set, and this decision ensures that they can continue to develop and fine-tune that system for years to come. Whether it’s with the support of elite receivers like CeeDee Lamb or an offensive line that has been bolstered with new talent, Prescott remains the centerpiece of the Cowboys’ offense.
5. The Franchise’s Long-Term Vision
The Cowboys are always looking toward the future. After the success they had with Tony Romo, they understood that stability at the quarterback position is paramount for a team to remain competitive. Dak Prescott is still in the prime of his career and has proven that he can carry a team to the playoffs year after year. By locking him into a long-term deal, the Cowboys are signaling their commitment to building a Super Bowl contender around him.
The Cowboys’ decision to extend Prescott also aligns with their larger vision of team-building. With a solid quarterback in place, the Cowboys can focus their efforts on improving other aspects of the team. From strengthening the defense to adding pieces to the offensive line, they can invest in areas that complement Prescott’s abilities and increase the team’s chances of winning championships.
6. Prescott’s Marketability
Aside from his on-field talent, Prescott is also one of the most marketable players in the NFL. He has a strong public presence, sponsors from major companies, and a personality that resonates with fans. His positive image and off-field leadership qualities have made him one of the most popular and influential athletes in the league.
For the Cowboys, maintaining a relationship with Prescott is not just about football but also about business. As “America’s Team,” the Cowboys understand that having a star quarterback is key to maintaining their popularity both on and off the field. Prescott’s appeal plays a large role in keeping the team relevant and financially successful, ensuring that their fanbase stays loyal for years to come.
7. The Competitive Nature of the NFC East
The NFC East has been one of the most competitive divisions in the NFL, and in recent years, it’s been a race to the top with the Cowboys, Eagles, Giants, and Washington all vying for supremacy. Prescott’s consistency and ability to lead the Cowboys to division titles have been crucial in keeping Dallas competitive in the division.
By extending Prescott’s contract, the Cowboys ensure that they have a proven quarterback to help them continue to compete in the NFC East. As rivals like the Eagles continue to improve, the Cowboys know that having a strong leader like Prescott will be essential to maintaining their edge in the division.
Conclusion
The Cowboys’ decision to agree on a contract extension with Dak Prescott was driven by several factors, including his leadership, consistency, recovery from injury, and the financial realities of the quarterback market. Prescott has proven that he is the franchise quarterback the Cowboys need, and the team is betting on his ability to lead them to future success. By securing Prescott long-term, the Cowboys are not only ensuring stability at the most important position on the field but also making a strategic move that aligns with their long-term vision for success. With Prescott under center, the Cowboys hope to continue their quest for another Super Bowl title and cement their place among the NFL’s elite teams.